Developing content and language that engages general and upscale demo to venue while bringing an end to any misconceptions to of brand. Protecting venue brand by not letting outside disruptions interfere. Procuring events and strengthening partnerships that will raise company profile. Brand uniformity and integrity in which the client will have unique product that will not be duplicated for others. Products will also have a uniform visibility and functionality to be easily identified by customers.
Developing a swat analysis to construct and execute a comprehensive marketing strategy for events. Experimental and traditional concept of implementation to stay relevant in today’s market. Creating a corporate business to business marketing strategy to engage partnership and sponsorship relationship that drives the productivity of venues and or events.
Coming up with concepts, elements, and branding to attract attendees and sponsors to an event and or venue.
Monitoring and managing an event series from entry of guest which includes all manner ticket scan, general & VIP door sales, table sales & check in. Talent coordination on the night, payment of talent, and assisting with setup when needed. Venue coordination in regards to staff delegation when there is a question about procedure or expectation, ability to make moment of decision to favorably impact sales and troubleshoot all unexpected issues in real-time
Getting the marketing done for an event which includes flyers, setting up sales links, promotional content & strategy.
Identify promoters, managing communication between teams, setting the pay structure, setting the incentive structure, coordinating promotional campaign.
Identifying accounts that can grow and enhance venue and events
Streamlining communication with accounts to maintain productivity
Negotiating deals to build company bottom line
Managing budgets and making cuts to shrink expenses
Maximize profit margins